Research Report

Video Downloading Statistics 2026

Comprehensive data on offline viewing demand, streaming platform downloads, VOD archiving, and content preservation trends—with every statistic individually sourced.

📊 60+ Statistics 📅 Updated February 2026 🔗 Per-stat citations
From the Founder

Video downloading is one of those topics that the industry loves to pretend doesn’t exist — until you look at the actual numbers. I built StreamRecorder.io specifically because people need to save video content, whether that’s a Twitch stream they want to review later, a training session that won’t be available tomorrow, or a live event they can’t afford to miss. The demand has always been there. The platforms just haven’t made it easy.

What I’ve put together below is the data on offline viewing, content preservation, and download behaviour that I think paints the most honest picture of this space. Streaming platforms have their own reasons for publishing certain numbers and burying others, so I’ve focused on the independently verifiable stats that tell you what people are actually doing — not what platforms want you to believe they’re doing.

— Marc Burgum

📌 Key Takeaways

Section 01

Market Size & Growth

$131.4B
Global video streaming market value in 2024
$419.4B
Projected global Video on Demand (VoD) market by 2033
$87.6B
Global VoD market value in 2024, expected to hit $104.3B in 2025
$57.2B
Online video platform market projected by 2033 (18.7% CAGR)
$128.3B
Digital video content market projected by 2034 (8.65% CAGR)
$36.1B
YouTube advertising revenue in 2024, up 14.6% year-over-year

The video streaming and downloading market shows remarkable growth across every segment. Multiple research firms project the streaming market reaching $600B–$870B by 2033-2034, with consistent double-digit CAGRs. This expansion reflects fundamental shifts in content consumption: streaming has replaced traditional television for billions of users, and offline viewing capabilities have become essential features rather than premium add-ons.

The Video on Demand segment alone represents a $87.6B market in 2024, projected to quintuple by 2033. North America leads adoption (33% market share), but Asia-Pacific shows the fastest growth, driven by mobile-first markets like India, Indonesia, and the Philippines where download-and-watch-later behaviors are essential due to variable connectivity.

Section 02

Offline Viewing Demand

92.3%
Online video audience reach among internet users worldwide (Q3 2024)
3B+
Internet users watching streaming or downloaded video at least once per month (2023)
79%
U.S. adults aged 18-34 who use smartphones to watch online video weekly
60%
People who prefer watching online video over traditional TV
70%
YouTube watch time happening on smartphones and tablets
40%
Khan Academy users streaming via mobile apps with offline downloads

The shift to mobile viewing has been dramatic and permanent. In 2019, only 15% of Netflix subscribers watched on mobile; by 2022, that figure reached 50%. This isn't just about convenience—it fundamentally changes what features users need. Mobile viewers require offline access for commutes, flights, rural areas, and anywhere with unreliable connectivity.

Educational content shows particularly strong download demand. 40% of Khan Academy users leverage offline downloads for flexible learning—studying without relying on Wi-Fi creates a more focused experience. This pattern repeats across e-learning platforms where desktop remains primary for intensive coursework (70%+ for coding courses), but mobile with offline capability dominates for video lessons and creative content.

Why Users Download Video Content

Reason Primary Audience Key Benefit
Travel & Commuting Business travelers, commuters Watch without connectivity
Data Cost Savings Limited data plan users Download on Wi-Fi, watch anywhere
Content Preservation Fans, researchers, archivists Save before content disappears
Educational Reference Students, professionals Rewatch tutorials offline
Creator Workflows Video editors, content repurposers Source material for new content
Avoiding Buffering/Ads General consumers Smoother viewing experience
Section 03

Platform Download Features

100M
YouTube Premium subscribers in February 2024, doubling from 50M in 2021
$13.99
YouTube Premium monthly cost (Individual Plan) for ad-free viewing & offline downloads
301M+
Netflix global subscribers (late 2024), with most plans allowing offline downloads
6 devices
Netflix Premium download limit (increased from 4 devices in Feb 2023)
100 titles
Maximum downloads per device on Netflix at any given time
7.9M
YouTube TV subscribers in 2024 (live TV streaming service)

YouTube Premium's growth to 125 million subscribers demonstrates willingness to pay for offline access. The service more than sextupled from 18 million in 2019—pandemic-era adoption accelerated this, but the trend continued post-pandemic. Key driver: Google's strategy of making ads increasingly intrusive on free YouTube, pushing users toward Premium's ad-free, downloadable experience.

Netflix's download infrastructure reveals the complexity of licensing: not all content is downloadable due to rights restrictions, and ad-supported plans don't include downloads. The 100-title limit per device creates friction for power users who want to maintain large offline libraries. Despite 301M+ subscribers having download access in theory, the practical limitations explain persistent demand for third-party solutions.

Platform Download Capabilities Comparison

Platform Official Downloads Limitations Expiration
YouTube Premium Yes Mobile app only, encrypted, can't transfer 30 days offline, then need to reconnect
Netflix Yes (paid plans) 100 titles max, not all content available 48 hours after starting, 7-30 days unused
Disney+ Yes 10 devices max, basic plan excluded Varies by content license
Twitch VODs only (limited time) VODs expire after 14-60 days Auto-deleted after retention period
TikTok Creator-enabled only Watermarked, creator can disable Permanent if allowed
Section 04

Streaming VOD Archiving

500 hrs
Video content uploaded to YouTube every minute
1B hrs
Video watched on YouTube daily
70B
YouTube Shorts daily views (February 2024)
60 days
Typical Twitch VOD retention period before auto-deletion
14 days
Twitch VOD retention for non-partners/non-affiliates
35 sec
Average TikTok video length (optimal: 21-34 seconds)

The live streaming ecosystem creates unique archiving challenges. Twitch VODs disappear after 14-60 days, meaning memorable streams, tournament highlights, and creator content vanishes unless actively preserved. This creates demand for recording tools like StreamRecorder that can capture broadcasts in real-time and maintain archives indefinitely.

YouTube's scale compounds the preservation problem from a different angle: 500 hours uploaded every minute means content drowns in the flood. Videos get deleted, channels disappear, copyright claims remove material. For researchers, fans, and educators, downloading important content provides insurance against platform volatility. The Internet Archive's Twitch VOD collection demonstrates community efforts to preserve streaming history that platforms don't prioritize.

252M
TikTok downloads worldwide in Q2 2024
491M
YouTube users in India—largest national audience (Feb 2025)
253M
YouTube users in the United States (Feb 2025)
95.8%
YouTube penetration rate in Saudi Arabia—highest globally
Section 05

Mobile Data & Download Benefits

840MB/hr
TikTok data usage in default mode
360MB/hr
TikTok data usage with Data Saver enabled—57% reduction
1.5GB/hr
TikTok HD (1080p) data consumption
4MB
Average data for a single 15-second TikTok video
1.2GB/hr
Instagram Reels approximate data consumption
360MB/hr
YouTube Shorts data usage—more efficient than TikTok

Data consumption statistics reveal why downloading matters: one hour of casual TikTok scrolling consumes nearly a gigabyte. For users on 5-10GB monthly plans—common in many markets—that's a substantial portion of their allocation from a single app. The math gets brutal: daily TikTok usage at 720p consumes ~27GB monthly, far exceeding typical data caps.

This creates a clear value proposition for offline viewing. Downloading videos on Wi-Fi (at home, work, or cafes) and watching later uses zero mobile data. YouTube Premium subscribers downloading playlists for commutes, travelers loading entertainment before flights, students saving tutorials for study sessions—all benefit from separating the download from the viewing. Platform Data Saver modes help, but downloading eliminates streaming data entirely.

Video Platform Data Consumption Comparison

Platform/Quality Data per Hour Relative Efficiency
YouTube Shorts ~360 MB Most efficient short-form
TikTok (Data Saver) ~360 MB 57% reduction from default
TikTok (480p) ~500 MB Standard quality
TikTok (720p default) ~840 MB - 1 GB Default experience
Instagram Reels ~1.2 GB More data-intensive
TikTok (1080p HD) ~1.5 GB Highest quality, highest cost
Section 06

The Piracy Context

230B
Annual views of pirated video content globally
80%+
Global online piracy attributable to illegal streaming services
$29-71B
Annual U.S. economic losses from digital video piracy
24%
Global bandwidth consumed by illegal downloads of copyrighted material
1 in 3
U.S. adults who illegally accessed TV shows or movies in past 12 months
75%
Pirates who say they would use streaming services if they were cheaper

Piracy statistics contextualize the demand for downloading capabilities. The 66% increase in piracy site visits since 2020 correlates with streaming service fragmentation and price increases. 75% of pirates say they would use legal services if cheaper—the issue isn't unwillingness to pay, but the cumulative cost of subscribing to multiple platforms to access desired content.

The streaming wars created this problem: content scattered across Netflix, Disney+, HBO Max, Paramount+, Peacock, and others means consumers face $100+ monthly bills for comprehensive access. When legal options fail to provide affordable offline access to all desired content, piracy fills the gap. MUSO's 2024 analysis found piracy persists not because consumers reject legitimacy, but because legitimate options fail expectations in price, access, or timing.

70%
Internet users who believe there's nothing wrong with piracy
50%+
Piracy delivered via streaming vs. download (nearly equal split)
12.3%
U.S. share of global piracy traffic—highest among nations
28%
TV piracy traffic driven by anime content
Section 07

Content Preservation Trends

17,300+
Titles in Netflix's international library (end of 2022)
80%
Netflix users who accept algorithmic recommendations
114M+
YouTube channels (2025), most with zero subscribers or videos
3.7M
Videos uploaded to YouTube daily (estimated 720,000 hours)
12 min
Average YouTube video length (Pew Research)
45K+
U.S. YouTube channels with 100,000+ subscribers

The scale of online video creates a preservation paradox. YouTube hosts over 114 million channels and receives 3.7 million new videos daily. This abundance masks fragility—videos disappear constantly due to copyright claims, creator deletions, channel terminations, and platform policy changes. Content that exists today may be gone tomorrow.

Netflix's 17,300+ title library fluctuates as licensing deals expire. Shows beloved by audiences vanish when contracts end, often with little warning. The algorithmic nature of content discovery (80% of users follow recommendations) means even popular content can become effectively invisible. For viewers who want to preserve access to specific content, downloading provides the only reliable insurance against platform volatility.

Community archiving efforts demonstrate the cultural value of preservation. The Internet Archive's Twitch VOD collection, fan-maintained databases of deleted YouTube videos, and tools like TwitchRecover show that when platforms won't preserve, communities will. These efforts become increasingly important as streaming replaces traditional media that had physical copies (DVDs, Blu-rays) as natural archives.

Section 08

Strategic Implications for 2026

The video downloading landscape in 2026 reflects fundamental tensions between platform business models and user needs:

1.
Offline is now expected. YouTube Premium's 125M subscribers prove users will pay for download capability. Platforms without offline viewing risk losing mobile-first audiences.
2.
Data costs drive behavior. 1GB/hour for TikTok makes downloading essential for users on limited plans—especially in emerging markets driving global growth.
3.
Piracy signals unmet demand. 216B piracy visits isn't primarily about free content—75% would pay for affordable, accessible alternatives with offline viewing.
4.
VOD archiving fills platform gaps. Twitch's 14-60 day expiration creates demand for tools like StreamRecorder that preserve content platforms won't.

For consumers: Understanding download options across platforms enables smarter viewing. Use YouTube Premium for ad-free offline YouTube. Leverage Netflix downloads before travel. Use specialized tools for Twitch VODs that would otherwise expire. Download educational content for distraction-free learning.

For creators: Your content's permanence depends on where you host it and whether audiences can preserve it. YouTube videos survive longer than Twitch streams. Enabling TikTok downloads increases shareability. Consider that your most dedicated fans want to archive your work—platforms may not preserve it forever.

For businesses: The 125M YouTube Premium subscribers and $600B+ streaming market represent massive demand for video content with flexible viewing options. Offline capability isn't a feature—it's table stakes for reaching mobile-first global audiences.

Methodology & Sources

This report compiles statistics from market research firms (Statista, Market Research Future, Research and Markets), platform official data (YouTube, Netflix), industry publications (Business of Apps, The Social Shepherd), and specialized research reports. Each statistic is individually cited with direct source links. Data reflects the most current publicly available figures as of February 2026. Market projections vary between sources due to different methodologies and market definitions—we present multiple projections where available to show the range of expert forecasts.

Marc Burgum, Founder of StreamRecorder.io
About the Author
Marc Burgum
Founder, StreamRecorder.io

I started StreamRecorder.io after spending years in the video streaming space, talking with creators, streamers, and remote teams who were always frustrated that losing important videos had basically become a normal way of working. I’ve worked directly with people who live inside the world of online video every single day, and I care a hell of a lot more about helping them hit “record” at the right moment than chasing buzzwords or the next passing trend in our industry. I know the frustration first hand, having forgotten to hit record myself and missing strategy meetings or seminars and trainings that never offered a recording later. That’s exactly what motivated me to build StreamRecorder.io.